# Freelance Proposal Template — UK

Customise for each client. All standard sections included.

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# [Project Title] — Proposal

**Prepared for:** [Client Name / Company]
**Prepared by:** [Your Name / Business Name]
**Date:** [Date]
**Proposal reference:** [Unique reference]
**Valid until:** [30 days from date]

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## 1. Summary

One paragraph describing the project outcome you'll deliver and why the client is engaging you. Focus on the business result, not the activity.

## 2. Your requirement (as we understand it)

- Requirement 1
- Requirement 2
- Requirement 3

## 3. Proposed approach

Brief explanation of how you'll deliver the outcome. 3-5 sentences.

### Phase 1 — [Discovery / Research / Planning]
- Deliverable: [What the client receives]
- Duration: [Estimate]

### Phase 2 — [Build / Design / Consulting]
- Deliverable: [What the client receives]
- Duration: [Estimate]

### Phase 3 — [Delivery / Launch / Handover]
- Deliverable: [What the client receives]
- Duration: [Estimate]

## 4. Timeline

- Kick-off: [Date]
- Phase 1 complete: [Date]
- Phase 2 complete: [Date]
- Final delivery: [Date]

## 5. Investment

| Item | Amount (GBP) |
|---|---|
| Phase 1 | £X,XXX |
| Phase 2 | £X,XXX |
| Phase 3 | £X,XXX |
| **Total (excl. VAT)** | **£X,XXX** |

VAT (if applicable): £X,XXX
Total including VAT: £X,XXX

### Payment schedule
- Deposit: 30% on signing = £X,XXX
- Milestone 1 (Phase 1 complete): 30% = £X,XXX
- Milestone 2 (Phase 2 complete): 30% = £X,XXX
- Final: 10% on delivery = £X,XXX

## 6. What's included

- Deliverable 1
- Deliverable 2
- [X] weekly check-in meetings
- Email support during business hours

## 7. What's not included

- Explicit list of exclusions to prevent scope creep
- Third-party tool costs
- Additional revisions beyond [N] rounds

## 8. Assumptions

- Client will provide [X] within [Y] days of kick-off
- Client feedback delivered within [N] business days
- Access to [systems / people] as required

## 9. Terms

- Payment terms: Net 30 unless otherwise agreed
- Late-payment interest: 8% + Bank of England base rate (statutory)
- IP ownership transfers on full payment
- 14-day termination notice by either party

## 10. Acceptance

To accept this proposal, please sign below and return by [date].

**Signed:** ____________________
**Name:** [Client name]
**Date:** [Date]

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*Template from FreelanceToolkit UK — https://freelancetoolkituk.co.uk/proposal-template*

*Not legal advice. Consider having a solicitor review your standard contract.*